Created 2016. Primarily to cater for an online presence and formed from via a community merged with sport and streetwear, The Concept club is an alternative sportswear brand that the occupies the space between function and fashion. Our artistic direction looks toward influence not commonly found in sport, which brings a new visual to the conventional sportswear essentials.
At the forefront of Jersey culture, The Concept Club connects with a global audience that speaks the language of the beautiful game. Whilst respecting tradition, our goal remains to establish and cement new waves, an ideology perfectly embodied by our staple crest.